Anton Kirindongo is a multi-disciplinary creative who utilizes a variety of skill sets to build value for many influencers and brands. Creative Director, Brand Architect, Photographer, Interior Designer, Fashion Designer, Consultant, and Artist are all titles applicable to AK holds project to project.
Concept
The concept created for the Anton Kirindongo brand based on its multifaceted services in which his style is always present. Among his multiple projects in several areas, his most outstanding aesthetic features are minimalism, elegance, modern, but at the same time classic and creativity is how we can structure the basis of his work. We started by discarding icons and based more on the acronym "AK", as an artist, highlighting his name was fundamental. On my side on the road, the essential was that my client could feel himself and his creativity services in his brand.
Therefore creating a serif modern typography was the best fit for his brand. Serif fonts promote feelings of class and heritage, making them ideal when you want to create a company that feels “established”. Due to their classical nature, serif fonts carry feelings of trust and respectability, making them perfect for brand identities that revolve around authority and grandeur, and making this modern it translates to feelings of exclusivity, intelligence, and style.
Target Audience
Men and Women from 18 - 60+ years old that want to create a brand or require other services such as photography, interior designs, fashion design, or consulting.
Look and Feel
Minimalism, elegance, modern but also classic and creative.
Color Preferences
We picked Black and White as classic and yet modern.